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MTMSport: Future of Sports Content

New trends in content distribution are great for fans, but a challenge for providers The BBC’s recent documentary tribute to Sir Bobby Charlton on his 80th birthday was a reminder not just of a great sportsman’s talent and class, but of a lost age of… Read More

Sports fans are now calling the shots

Many in the sports industry are focusing on what will happen to live sports rights, as the new internet giants start to compete with traditional TV players. But another change has been taking place in sports media in the last couple of years that is… Read More

Netflix: [Binge] Racing to the top

“Well, there’s Netflix, and then there’s everybody else.” We find we’re increasingly hearing – and saying – these types of statements. This week, Netflix announced its third quarter earnings, including net subscriber growth that exceeded its projections by nearly 1 million subscribers, bringing its total… Read More

The Battle for the Living Room - Who will own the consumer relationship and how will the TV user experience evolve in the future?

TV UX is a rapidly-evolving part of the living room experience. New platforms on new devices have shifted the consumer experience, resulting in growing pressure for television to adapt. Voice search is gaining traction, as data drives hyper-personalisation and more targeted recommendations. What platform will… Read More

A Hardware act to follow

How tech innovation is turning to homes “Every once in a while a revolutionary product comes along that changes everything,” declared Steve Jobs to a rapturous audience 10 years ago. The launch of the iPhone established Apple as a long-reigning champion of hardware and software… Read More


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MTM is an independent research and strategy consultancy. We are specialists in the media and technology sectors, providing expert advice to our clients on how to succeed in fast-moving, digitally-driven markets

We provide services in four interrelated practice areas:

  • Consumer insight
  • Digital futures – market and policy research
  • Strategy and growth
  • Organisational change
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